IMPACT, INTENSITY, ANTICIPATION AND POWER
Our story approach is to exemplify the sport of Power Slap in a stylistically elevated way, while still living in the realm of the brand’s colors, rules, and heart.
NAME CARD ANIMATION
To elevate the intensity and pace of the edit, I incorporated name card animations with glitch effects that visually suggested the impact of a slap. By fusing text animations with this glitch effect, I was able to bring a dynamic element to the project and create a more powerful impact.
Executive Creative Director
Young H Kim
Jr. Art Director / Animator